WHAT ARE THE REASONS TO MIGRATE MY ECOMMERCE SITE TO MAGENTO 2 PLATFORM?
Magento has been one of the most popular e-commerce platforms in the world for years and is used by both small webshops and large multinationals. Here are the reasons why you should move your e-commerce website to Magento with the help of the website migration service.
But then why migrate to Magento 2? With Magento 2, you can offer this to your customers. Improved performance, improved security, and new functions are a few of the countless advantages of Magento 2. It does not matter whether you have the free version (Magento Open Source) or the paid version (Magento Commerce). Hire an efficient website migration service provider for the task.
WHY CHOOSE MAGENTO 2?
The Magento 2 platform is a fast, stable, and scalable platform. Some of the reasons why migrate to Magento2 is a smart choice:
Better security:
The file structure of Magento 2.0 has been adjusted and, therefore, better protected against abuse.
Accessible to all devices:
The base theme of Magento 2.0 is fully responsive. This makes your webshop optimally visible and user-friendly on every device, from desktop to smartphone.
A considerably faster webshop: Magento 2 contains less code than the previous version. Together with the integrated caching techniques and the integration of Varnish (less server load), this ensures better performance after Magento to Magento 2migration.
Better performance for an optimal shopping experience:
Did you know that 47 percent of consumers expect a loading time of up to 2 seconds? If it takes longer to load, they are gone to the competitor. Page load time is a critical factor for a thriving e-commerce environment. It directly affects engagement and conversion rates. With a Magento 2 webshop, you can be sure that your webshop’s loading time is limited to the minimum.
Flawless testing: Magento 2 offers the possibility to perform a performance test. This gives you insight into the areas for improvement of your webshop.
Even easier to find on the web: Magento 2 has other additions for search engine settings such as adding standard product descriptions to images, Rich Snippets for extra information in Google, and meta tags.
Easy to integrate with other packages: Magento 2 has even more links available ‘out of the box’ so that you can serve your customer even better.
MAGENTO 2 BENEFITS LISTED:
• With Magento 2, the application now integrates out-of-the-box with Varnish page caching.
• Magento 2 optimizes the resources required to render the page through minification.
• Magento 2 maximizes the use of the browser cache for storing files.
• Magento 2 improves response time by using asynchronous processing during the checkout and shopping cart processes.
• Magento 2 provides asynchronous updates to order management and product data to make concurrent operations efficient.
• The homepage, product page, and checkout is on average 30% to 50% faster than Magento 1.
HIGHER CONVERSION AND TURNOVER
This is the dream for every e-commerce entrepreneur. To realize this dream, mobile-friendliness, a straightforward and fast checkout, and a good representation of your webshop in the search results are extremely important. Magento 2 shows a big difference with Magento 1 in these areas. For this reason, you need to migrate from Magento to Magento 2 and for this, you can hire a >Magento migration service provider for a task.
For your Magento B2B webshop, Magento Commerce offers an extensive set of B2B functionalities, such as specific customer prices, quick order, and quotation management.
THINK OF FUNCTIONALITIES SUCH AS:
Responsive design structure for Magento 2 themes allows you to create a seamless and consistent shopping experience on all devices. So, buy opting for the Magento 2 migration services ,you get the following:
• Optimized checkout process
• Introduction of the mobile checkout process
• Improved API for linking with external partners
• More SEO options for higher rankings in Google
• Content Staging and Page Builder
• Adding videos from Vimeo or YouTube is now very easy and supported by Magento 2 by default.
WHAT DOES THE MIGRATION TO MAGENTO 2 LOOK LIKE?
First, Magento 2 is not an upgrade or update like Magento 1.8 to 1.9, but a complete website migration. It is a whole new e-commerce platform.
MORE EFFICIENCY AND SCALABILITY FOR CRITICAL USERS
Besides the best shopping experience for your customer and a higher conversion and turnover, it is just as lovely to have a system that is easy to manage. With the improvements in the Magento 2 webshop management, the e-commerce platform gives back the power to the key users. Even the use of marketing is a piece of cake.
WHAT TO EXPECT:
• Intuitive and responsive Magento management panel that saves time managing daily tasks and is easy to learn for new colleagues.
• The wizards make it easier to create and configure products, such as a product with different colors.
• Customizable data overviews (grids), e.g., the catalog, orders, and invoices.
• Expansion of account sharing options.
• Tools for dragging and dropping your own view of the admin panel for important product, customer, and order information.
In order for the migration to run smoothly, you must hire a website migration service provider and take the following four steps into account:
1. MAP ALL FUNCTIONALITIES AND LINKS
The next step in the migration process offered by the website migration service provider is to map out all functionalities and links that are included in the webshop. Take your time and evaluate your extensions. We are happy to use our experience in B2B and B2C e-commerce to help you do this analysis thoroughly.
• Which extensions do you use?
• Which are no longer functional?
• Which influences the performance positively or negatively?
The current status of the webshop, the click behavior of your customers, and the webshop’s ultimate goal must also be considered. Perhaps the latter has changed since the start of the webshop, and it is time to adjust the webshop accordingly. The switch to Magento 2 is an excellent time to re-map possibilities and take the webshop to a higher level.
2. MIGRATE THE THEME OR OPT FOR A FRESH, NEW DESIGN
Since Magento 2 is a totally new platform, you are forced to choose a new theme or rebuild your old theme. Within the web development service, the experts offer a standard theme that can be adjusted to your wishes and your customers’ needs. Don’t forget that the design is an essential part of a good user experience in your webshop.
THE OPTIONS ARE:
• Installing a ready-to-apply theme – least time consuming.
• Recreate your current webshop’s design and theme – visitors will see no difference from their familiar shopping environment.
• Have a completely new and modern design for your Magento 2 webshop.
MIGRATE ALL DATA:
The last step to the migration is to migrate your eCommerce data. The migration to Magento 2 can take a lot of time if you have massive amounts of data. The web developers divide the data into 3 main groups:
• Products and Categories
• Customers and addresses
• Orders and invoices
3. EXPORT AND IMPORT DATA
YOU CAN EXPORT AND IMPORT DATA BY 2 METHODS:
1 .The products, categories, customers, and addresses can be exported from eCommerce to CSV. Note: images are not imported in this way, and orders and invoices cannot be exported in this way. The Magento Migration tool has been developed for this and used by the Magento migration service provider.
2. Magento has developed a migration tool with which the most critical data can be transferred. The migration via the Magento tool consists of three phases:
Configuration settings: settings are migrated from the ‘old’ eCommerce webshop to the new Magento 2 webshop.
Data: all data is moved to the new webshop.
Delta: migration of the data added between the last import and the actual go-live.
Each phase is divided into steps, with specific data being transferred in each step. Think of: attributes, categories, customers, orders, and more.
MIGRATION FLOW
When all data has been transferred, all extensions work, and the theme is running, the migration is complete, and the shop can go live. Hire the Magento migration service provider for this task and experience the change that boosts your business successfully.